Mar 6, 2019
Our guest today says that despite what you've heard from sales trainers, managers and gurus...you STILL know more than the buyer does about your field...well...at least you SHOULD.
Lee B. Salz is the Founder and CEO of Sales Architects a leading sales management strategist specializing in building sales processes in companies. He has helped hundreds of companies, in various industries and sizes, create marketplace disruption – leading to explosive, profitable growth. Lee challenges executives to blast through the artificial barriers that impede their success. He is an entrepreneur, results-driven consultant and dynamic keynote speaker.
Lee joins us to discuss differentiating yourself from your competition by become the absolute go-to expert in your field. Lee's mission today is to help prevent you and your product from becoming just another piece of toilet paper.
On today’s podcast…
2:00 - "I got pregnant with the idea as a teenager, but it
wasn't until now that I really had crystallized and knew exactly
how I wanted to describe this sales differentiation philosophy"
5:50 - The absolute worst day in any salesperson's life
Sales
10:16 - Sales managers, executives, speakers, sales trainers and
sales consultants have been doing a disservice for the last several
years
14:00 - No one likes to be lectured
17:57 - How to add 20% to your family's bottom line
22:00 - Transferring the passion you have for your product to the
other side of the desk
25:44 - Disrupting age-old solutions
30:30 - How expertise STILL sells
35:24 - The artificial obstacles we create in sales
39:00 - The why behind Lee's sales differentiation philosophy
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