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Join Christie Walters and Jeff Bajorek as they review books, interview thought leaders, and discuss topics critical to success in business and in life.  Certified by Sales Guru, Jeffrey Gitomer, Christie and Jeff have both dedicated their careers to helping others uncover their passion, unblock their path, and achieving greatness in sales and in life.

Jan 19, 2017

In this episode, we discuss the concept of sacred cows.  What is a sacred cow you ask?

Merriam-Wester definition

sacred cow – one that is often unreasonably immune from criticism or opposition

In our last podcast, we covered the concept of personal biases and beliefs vs data that proves otherwise.  Preconceived ideas and long held beliefs are being challenged everyday in our society.  Some of the topics we address include:

  • How are you challenging your preconceived notions about your business?
  • How is your competitive landscape changing?  What about your customer’s competitive landscape?
  • How are you challenging yourself?  Does your current role suit you best or are you doing it because that’s what you have always done?
  • How are you evaluating your performance?  How are you challenging your ideas about how you should spend your time?