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Visit us at The Why and The Buy for more information

Join Christie Walters and Jeff Bajorek as they review books, interview thought leaders, and discuss topics critical to success in business and in life.  Certified by Sales Guru, Jeffrey Gitomer, Christie and Jeff have both dedicated their careers to helping others uncover their passion, unblock their path, and achieving greatness in sales and in life.

Jun 26, 2019

Why does uncertainty always have to be viewed negatively?

That's what is on the mind of today's fantastic guest, Meridith Elliott Powell, business growth expert and keynote speaker. She says uncertainty is "change on steroids" and it's naturally scary BUT embracing uncertainty can unlock new levels of your...

Jun 24, 2019

The great Jim Rohn once said, "You are the average of the five people you hang out with most." Who are your five? Who are your people?

Being conscious about the environment you make for yourself extends beyond the feng shui of your desk. The people you surround yourself often affect what you do with your time and what...

Jun 19, 2019

Are you developing a plan to make your next 10 sales? Have you developed a strategy to improve your prospecting? Is there a difference in those two things and if so, which should come first?

The debate is ON today on The Why and The Buy! Christie and Jeff debate the merits, differences, and semantics around developing...

Jun 17, 2019

Summer is here and vacation is on Christie's mind. Are you able to disconnect and unplug from your world even for just a few days? It's very difficult and we're pressured from all angles to always be available to our customers and our prospects. But how is that extended pressure affecting our ability to be present and...

Jun 11, 2019

The truth hurts but not paying attention to #SalesTruth can hurt your bank account. 

Today we're talking to Mike Weinberg author of #SalesTruth: Debunk the Myths. Apply Powerful Principles. Win More New Sales. which is out TODAY.

Mike Weinberg is blunt, raw, honest and isn't afraid to say what needs to be said to help...