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Join Christie Walters and Jeff Bajorek as they review books, interview thought leaders, and discuss topics critical to success in business and in life.  Certified by Sales Guru, Jeffrey Gitomer, Christie and Jeff have both dedicated their careers to helping others uncover their passion, unblock their path, and achieving greatness in sales and in life.

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  2. Success is Brewing with Chris Treter

Success is Brewing with Chris Treter

Jan 29, 2020

Can a coffee mug change the world? Well it helped us discover today's incredible guest, Chris Treter. 

Chris is the CEO of Higher Ground Trading Company. He will share his journey in creating a coffee making business that is purpose driven and helps to fight inequality in third world countries. 

Are you a coffee lover? Drink coffee that tastes amazing, helps the world and supports your favorite podcast. Higher Grounds coffee is giving you 20% ANY order including subscriptions with the promo code WHYBUYCOFFEE20.

Chris shares his insight on balancing supply and demand, using communication and systems to keep Higher Ground running strong, and how an entrepreneur needs to be nimble and adapt to succeed in new endeavors. 

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The Why and The Buy is a Pod About It Production.