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Visit us at The Why and The Buy for more information

Join Christie Walters and Jeff Bajorek as they review books, interview thought leaders, and discuss topics critical to success in business and in life.  Certified by Sales Guru, Jeffrey Gitomer, Christie and Jeff have both dedicated their careers to helping others uncover their passion, unblock their path, and achieving greatness in sales and in life.

Jan 31, 2018

Our guest this week is Jane Gentry. Jane is a sales and leadership consultant and a dynamic speaker whose presentations help to engage employees, increase sales and drive business results. She's worked with some of the most successful companies in the world including Assurant, The Home Depot, Milliken, Philips and...


Jan 29, 2018

Hustle. It's the magic missing piece in your sales puzzle. The prescription for what ails your sales, right? Wrong. It's a buzzword and it's overrated. Listen to find out how constantly focusing on hustle can be a danger to your health, your priorities and ultimately your sales. 


Jan 24, 2018

Our guest today is Paul Watts, host of the Sales Reinvented podcast and his purpose is to change the way people think about selling, salespeople and; ultimately, make sales a profession people can be proud of.

We discuss his podcast, how he found his purpose and what salespeople can do right now to be more approachable...


Jan 22, 2018

Christie announces her new "Question of the week" initiative. A question that she will ask herself every day of a given week to help focus in on her purpose and provide accountability in a world full of distractions. 

If you want Christie's question of the week every week visit her at christiewalters.com and connect...


Jan 19, 2018

Today we release the first in our new monthly series of thought leader interviews. We're bringing in top thinkers from around the sales and marketing world to help discuss and analyze our monthly theme. January is all about purpose. 

This week we have Marilyn Carpenter and Joe Schum from Network Orchestrators in to help...