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Join Christie Walters and Jeff Bajorek as they review books, interview thought leaders, and discuss topics critical to success in business and in life.  Certified by Sales Guru, Jeffrey Gitomer, Christie and Jeff have both dedicated their careers to helping others uncover their passion, unblock their path, and achieving greatness in sales and in life.

Apr 28, 2021

Today's guest may be a psychic or have some sort of sixth sense, because she began researching for her book about uncertainty years before Covid. Meridith Elliott Powell, sales strategist, leadership expert, Certified Speaking Professional, and award-winning author, joins Jeff and Christie for a a discussion that will...


Apr 21, 2021

Today's guest, David Priemer, Founder and Chief Sales Scientist of Cerebral Selling, arrived at a sales career in very unique way. He was an award-winning research scientist that ended up falling in love with sales. As a scientist David's focus was finding solutions and solving problems. This mindset helped form his...


Apr 14, 2021

Buckle up! Larry Long Jr., speaker, trainer, mentor, and motivator is unleashing his trademark energy and excitement on today's show. It might be all you need to know about what kind of person he is, that when Jeff asks about what brought him success, he responds with his two biggest failures. 

Herein lies the...


Apr 7, 2021

Very few of us could have foreseen the seismic changes that have occurred over the last year. A lot of salespeople exhausted their pipeline instead of finding new ways to fill it. Even more suffered a crumbling of their professional discipline and are now finding themselves in a make or break moment. Today, Jeff and...


Apr 5, 2021

Welcome to the first episode of The Why and The Buy's Monthly Musing. This is a shift away from the solo Monthly Musings, to a new bonus episode with both Jeff and Christie discussing topics that are fresh on their minds. Today, it's all about new beginnings. 

We are seeing vaccinations skyrocket, travel open up, and...