Preview Mode Links will not work in preview mode

Visit us at The Why and The Buy for more information

Join Christie Walters and Jeff Bajorek as they review books, interview thought leaders, and discuss topics critical to success in business and in life.  Certified by Sales Guru, Jeffrey Gitomer, Christie and Jeff have both dedicated their careers to helping others uncover their passion, unblock their path, and achieving greatness in sales and in life.

Sep 16, 2020

Jeff has often said that "Tech doesn't sell, it scales." And today's guest expands on that by bringing incredible insight into the world of data and analytics. Jenny Bristow, moved from Amazon to co-founder and CEO of Anvil Analytics + Insights. 

Jenny talks to Jeff and Christie about how data and digital marketing moves business from the surface level to deeper understanding of their products and customers. Also how using data can help companies to avoid costly mistakes, and gain revenue if they are willing to play the long game. It also is a great lesson for salespeople to keep it simple, thing strategically, and solve problems. 

Find out more about Jenny and Anvil Analytics + Insights here

We have a LinkedIn Community where we're posting clips and having discussions about the episodes. Join us!

Don’t forget to subscribe rate and review our podcast. It only takes a second and helps us make more podcasts for you.

The Why and The Buy is a Pod About It Production.